Getting noticed, growing fast
Leighs Construction Branding
The Christchurch rebuild provided a unique opportunity for Leighs Construction to reinforce their business as a major player in the future of the city. To ensure their brand matched their high level of knowledge, experience and innovation, a full brand refresh was undertaken and is now present throughout the many facets of their business today.
Leighs Construction wanted to create a strong, recognisable brand, and begin to tell their story in the market. The brand needed to be professional but with an approachable tone. It needed to work across serious corporate communication, as well as on site signs, trucks and workwear.
The consistency and boldness of the design, including strong positioning statements, bold photography and clever use of colour has allowed them to secure a prominent themselves in this ever-changing construction marketplace. This brand helped to reinforce their capability and innovation, whilst showing they are one of the best in the construction market.